Law
Privacy policy
What personal data is processed when you visit the site or subscribe to the newsletter, on what legal basis, for how long it is stored, and what rights you have.
Data controller
The site is the data controller for the processing described on this page. Organization details and postal address are provided upon request in formal matters.
What data is processed
Newsletter
Email address, date of registration, and information about whether the mailing was opened. The data is used only to send the newsletter and to verify that the mailings work technically.
Server logs
The web server logs the IP address, time, requested page, browser, and operating system. The logs are used for operations, troubleshooting, and to stop attacks against the site.
Visit statistics
Aggregated statistics about which pages are read, for how long, and where the visitor came from. The tool is Google Analytics 4. The IP address is anonymized and no ad profiling is enabled.
The statistics are collected only if you approve them in the consent box. If you say no, or do not respond, Google Analytics is not loaded at all and no data leaves your browser. You can change your choice whenever you want via “Cookie settings” at the bottom of each page.
Emails you send to me
Your address and the content of the email, for as long as the case is open and thereafter for as long as it is needed in order to follow up on a correction.
Legal basis and retention period
| Processing | Legal basis | Retention period |
|---|---|---|
| Newsletter | Consent | Until you unsubscribe |
| Server logs | Legitimate interest (operations and security) | 30 days |
| Visit statistics | Consent | 14 months, aggregated |
| Email correspondence | Legitimate interest (reply to the matter) | 24 months |
Data processors and recipients
The visit statistics are processed by Google Ireland Limited as a data processor, via Google Analytics 4. In addition, suppliers are used for web hosting and email dispatches. All process data on my behalf in accordance with processor agreements and may not use it for their own purposes. Data is not sold, traded, or passed on for marketing. The names of the other suppliers are provided upon request.
Transfer to a third country
Web hosting and email dispatches take place within the EU/EEA. Google Analytics, however, means that data may be transferred to Google LLC in the USA. The transfer is based on the fact that Google is certified under the EU–US Data Privacy Framework, supplemented with standard contractual clauses under Chapter V in the General Data Protection Regulation. If you want to avoid the transfer, it is enough to select “Only necessary” in the consent box—then there is no contact with Google at all.
Cookies and tracking
The site uses a small number of cookies. Which ones they are, what they do, and how you say no to them are described in cookiepolicyn. If you click a store link, the store sets its own cookies according to its own policy—see also affiliatepolicyn.
Your rights
- AccessLearn which information about you is processed and get a copy.
- RectificationHave incorrect information corrected.
- ErasureHave data deleted when it is no longer needed, or when you withdraw a consent.
- Objection and restrictionObject to processing that is carried out on the basis of legitimate interest.
- Data portabilityGet the data you have provided yourself in a machine-readable format.
- Withdraw consentChange your statistics choice via “Cookie settings” at the bottom of each page, or unsubscribe from the newsletter via the link in each mailing, or by emailing me.
If you are not satisfied with how your data is processed, you can file a complaint with the Integritetsskyddsmyndigheten (IMY).
Changes to the policy
This policy is updated when the processing changes. The date at the top shows when it was last reviewed. Significant changes are announced in the newsletter.
This page is machine-translated from Swedish. Read the Swedish original