Pjur Back Door Relaxing Anal Glide 100 ml: review

pjur Back Door Relaxing at a glance

pjur BACK DOOR Relaxing is a silicone-based lubricant for anal sex from the German brand pjur, with jojoba added. This review applies to the 100 ml bottle with EAN 827160104368 and the manufacturer’s item number 10530-01. The same product is also available in 30 and 250 ml, with their own EAN numbers.

The declaration is short and complete: four ingredients—dimethicone, dimethiconol, jojoba seed oil, and amyris bark oil—and an indication that the total silicone content is over 98 percent. The manufacturer states that the product is free from preservatives, fragrance, and flavoring agents, that it is free from the anesthetics lidocaine and benzocaine, and that it is compatible with latex condoms. The back label bears CE marking with the notified body’s number 0482, and pjur describes itself as a manufacturer of medical devices in class IIb.

In Sweden, the bottle is sold by eight stores at prices between 149 and 249 SEK, and seven of them had it in stock at the price check on 12 September 2026. The lowest price in stock, 149 SEK for 100 ml, gives a per-liter price that is in line with the nearest competitor among silicone lubricants in the same size.

What makes the product interesting to review is not that the declaration is hard to find—it’s shown both on the manufacturer’s site and on the bottle—but that it doesn’t say more than the marketing. The percentage that pjur itself states for the silicone can be compared with the sister product analyse me! Relaxing, and that comparison answers a question that several Swedish stores answer incorrectly: what “higher concentration” actually means.

Which Back Door is this? EAN 827160104368

pjur sells several products under the name BACK DOOR, and they are not interchangeable. BACK DOOR Relaxing is the silicone-based variant with jojoba. BACK DOOR Moisturising is a water-based lubricant with glycerin and hyaluronic acid. In addition, there is a serum and a spray in the same series. The difference between silicone and water is what determines everything else — condom compatibility, toy choice, and cleaning — so it’s worth checking the barcode and not just the series name.

The connection between EAN and variant is unambiguous. In the variant table in the source’s side source on pjur.com, the 100 ml bottle has the article number 10530-01 and the EAN 0827160104368 — the initial zero is the twelve-digit UPC code filled out to thirteen digits. 30 ml has 0827160104665 and 250 ml has 0827160107017. The same article number, 10530-01, appears after REF on the bottle’s back label. Vuxenkul, Mshop, Sexonic, Lustly, and Intima all publish the same EAN on their product pages.

Two shops also have a second listing for the product. Lustly lists the same EAN twice, once for 149 SEK under the name PJUR Backdoor Relaxing Silicone Anal Glide and once for 269 SEK under the name Pjur Backdoor Anal Glide Silicone. Sexonic also has two pages, both with EAN13 827160104368 and the same price. None of the extra listings is a different variant — it’s the same bottle listed twice. But at Lustly, there is 120 SEK between the two pages for the same item, and both pages were orderable. Check that it’s the 149 kronor listing that ends up in the checkout.

Two packaging designs in circulation

pjur has changed the label. The new bottle has a yellow round pjur logo, the heading “BACK DOOR Relaxing,” and a purple line of text reading “with relaxing jojoba.” The previous bottle had the text “silicone-based Anal Glide” and “maximum RELAXING jojoba” in yellow. The manufacturer’s own product page shows both side by side with the message that the customer can get either of them for a limited time.

This has practical significance for the person ordering in Sweden: several shops still show the old label in their product images, while others have switched. The contents of the bottle are described as the same product, and both labels state 100 ml and “Made in Germany.” The back of the new label is the one reproduced in the review below.

Ingredients: four substances and over 98 percent silicone

The ingredient list is what separates a well-documented lubricant from a not-documented one, and here it is in full — both on pjur’s product page and printed on the bottle. In INCI form it reads: Dimethicone, Dimethiconol, Simmondsia Chinensis (Jojoba) Seed Oil, Amyris Balsamifera Bark Oil. The product page adds a detail that isn’t on the label: the silicone makes up a total of more than 98 percent.

What’s in the INCI list?

Dimethicone and dimethiconol are two forms of polydimethylsiloxane, the material that’s commonly called silicone oil in everyday language. They come first in the list, and together they are what provides the glide. WHO’s advice on lubricants from 2012 describes silicone oils (polydimethylsiloxane) as the lubricants that are most often used on condoms already in the factory and notes that they have minimal effect on the latex film.

Jojoba seed oil is a vegetable oil that pjur uses to justify the product with. Amyrisbark oil is an essential oil from the bark of the amyris tree. Neither its function in the recipe nor its share does the manufacturer publish. What can be established is that both oils together fit within the just under two percent that remains when the silicone makes up more than 98.

The absence is as telling as the content. There is no water in the list, and therefore nothing that needs to be preserved. There is no glycerin, no propylene glycol, no parabens, and no phenoxyethanol. This is a direct consequence of the product being water-free — and a clear difference from pjur’s own water-based anal lubricants BACK DOOR Moisturising, whose list contains glycerin, benzyl alcohol, sodium benzoate, and potassium sorbate.

What does jojoba do — and how much is there?

The manufacturer describes the effect like this: the combination of jojoba and high-quality silicone is said to have a relaxing effect; jojoba should be able to relax the anal muscle and make the skin softer and more supple. That is the manufacturer’s claim, and pjur does not publish any study that supports it. What is documented, however, is what jojoba is not: it is not an anesthetic. pjur explicitly states that the product contains no lidocaine and no benzocaine and therefore can be used daily.

The amount is more interesting than the effect. pjur states that the ingredients in BACK DOOR Relaxing are “more highly concentrated” than in the sister product analyse me! Relaxing, which, according to the manufacturer, has exactly the same four ingredients. But the product pages state the silicone content: over 98 percent in BACK DOOR, over 95 percent in analyse me! So what is more highly concentrated in BACK DOOR is, insofar as the figures say anything, the silicone. For jojoba and amyris oil, 98 percent silicone leaves room for under two percent, while 95 percent leaves room for up to five.

Both figures are lower limits, so you can’t calculate exact percentages. But the conclusion is that the published declaration does not support the claim that BACK DOOR contains more jojoba than analyse me! — and that claim is made by one of the Swedish stores. It is covered further down under the heading about contradictions in information.

Without preservatives, glycerin, and fragrance

The manufacturer lists three absences on the product side: no preservatives, no fragrance, and no added flavorings. In pjur’s general review of the difference between water-based and silicone-based lubricants, it also states that the silicone products lack preservatives and are dermatologically tested. Vuxenkul repeats the same three omissions in its product text.

For anyone who reacts to preservatives like phenoxyethanol or to glycerin, this is the relevant piece of information, and it follows from the formula rather than from a promise: a water-free formula with four ingredients has none of that. One caveat is worth making. Amyrisbarkolja is an essential oil, and the manufacturer does not disclose which aroma compounds it contributes. “Without fragrance” means here that no fragrance has been added—not that the recipe lacks plant oils with their own scent.

pH, osmolality, and mucous membranes

For water-based lubricants, pH and osmolality are the two figures that say the most about how the product relates to the mucous membrane. pjur publishes neither of them for BACK DOOR Relaxing. This is not a gap of the same kind as when a water-based lubricant lacks the information, and the reason is worth explaining.

Why osmolality isn’t published for a silicone lubricant

Osmolality is a measure of how many dissolved substances a water solution contains, and it determines whether the lubricant draws water out of the mucous membrane’s cells. WHO’s guidance points out glycols and glycerin as the main factor behind high osmolality in lubricants, and the entire line of reasoning in the document—just like the recommendations about pH—is formulated for water-based lubricants.

BACK DOOR Relaxing contains no water, no glycerin, and no glycol. The manufacturer does not publish either pH or osmolality, and for a water-free silicone formula there is no natural value to compare against WHO’s limits. What can be established is that the substances WHO associates with high osmolality are not found in the ingredient list. It’s a conclusion based on the recipe, not an item of information from the manufacturer.

What WHO says about lubricants for anal sex

WHO/UNFPA/FHI360’s 2012 guidance contains three things that are relevant for a product like this. The first is that extra lubrication plays a particularly large role in anal sex: in a prospective study that the document cites, 3 percent of the condoms broke when a water-based lubricant was used, versus 21.4 percent when no additional lubricant was used.

The second concerns the mucous membrane. WHO states that normal osmolality in vaginal secretions is 260–290 mOsm/kg and in semen 250–380, that a lubricant should preferably not exceed 380 mOsm/kg, and that most commercial lubricants are in the range 2000–6000. As an interim limit, a maximum of 1200 mOsm/kg is recommended. Rectal pH is stated to be close to neutral, pH 7, and a rectal lubricant should preferably have pH 5.5–7. The document notes that the effect of high osmolality may be more important with rectal use.

The third is a reservation about silicone specifically. WHO writes that silicone oils are expected to be safe and effective as personal lubricants, but that there are no published clinical studies supporting their use—especially when used together with latex condoms during anal sex. It is an honest description of the state of knowledge in 2012, and it applies to silicone lubricants as a group, not to pjur specifically. It does not say that silicone is unsuitable; it says that the evidence for the exact use this product is marketed for is thinner than for water-based alternatives.

Condoms and sex toys

Compatibility is the area where silicone- and water-based lubricants differ the most, and where manufacturers and shops do not always say the same thing.

Can you use pjur Back Door with a condom?

Yes, with a latex condom according to the manufacturer. pjur states on the product page and on the label that the product is compatible with latex condoms, and the manufacturer’s FAQ states that all of pjur’s lubricants are compatible with latex condoms and have undergone the necessary tests. The instructions for use say that the lubricant should be applied to the outside of the condom after it has been put on. WHO confirms at a group level that silicone oil-based lubricants are compatible with natural rubber latex.

The label goes even further: it states that the product reduces the risk of the condom breaking, and pjur’s instructions for use describe the anal lubricants as intended to prevent anal fissures. These are medical purposes, and they are the reason the product is CE-marked as a medical device.

For condoms made of other materials, the picture is less clear. pjur does not state anything about polyisoprene or polyurethane condoms for this product. WHO states that almost all lubricants that are safe for humans can be used with polyurethane condoms, but that polyisoprene is just as sensitive to oil-based lubricants as latex. BACK DOOR Relaxing is silicone-based, but the formula includes two oils in small amounts. If you use a polyisoprene condom, there is no manufacturer statement to rely on—that is a gap in the documentation, not a confirmed problem.

Does it work with silicone sex toys?

The manufacturer’s and the shops’ information differs. pjurs FAQ says that many users successfully combine silicone-based lubricants with toys, but that toys come in many materials and qualities, and therefore recommends that the lubricant is first tested on a small, discreet area of the toy. The same answer states that pjurs water-based lubricants are suitable for all common toy materials.

Two Swedish stores are more categorical. Lustly writes on its product page that a silicone lubricant should not be used with sex toys made of silicone because it can affect the material, and the store’s other post for the same product says the same thing. These are store statements and a more cautious recommendation than the manufacturer’s. What can be established is that the manufacturer does not promise compatibility with silicone toys, but instead puts the responsibility on the user. For toys made of glass, steel, or hard plastic, no such reservation is found in the sources.

Medical device: CE 0482 and class IIb

Lubricants can be sold as cosmetics or as medical devices, depending on what the manufacturer claims they do. BACK DOOR Relaxing clearly is the latter. The label carries the CE mark followed by the number 0482 and the MD symbol, and pjurs product instructions page states that the company is a manufacturer of medical devices in class IIb.

The number after the CE mark identifies the notified body that reviewed the product. 0482 is DNV MEDCERT GmbH, which according to DNV has been appointed as a notified body under the EU regulation on medical devices, (EU) 2017/745. That a notified body is involved means that the manufacturer alone did not attest conformity.

The classification is worth a comment. WHO’s guidance from 2012 describes lubricants in Europe as class I or IIa, depending on product claims and duration of use. pjur lists class IIb—a higher class than the WHO described in 2012—and the information comes from a page that applies to pjur’s range as a whole, not expressly this article. Which class BACK DOOR Relaxing has, pjur does not state on the product page, and no certificate number is given.

What the back label shows

The label is the most complete single source for the product, and pjur publishes a picture of it in the product gallery. In addition to the ingredient list and CE 0482, it also shows: REF 10530-01, the MD symbol, a sustainability symbol after opening marked 6M, the text “Store at room temperature,” “Made in Germany,” and the manufacturer pjur group Luxembourg S.A. with an address in Wasserbillig in Luxembourg. The text is printed in German, English, Dutch, French, and Spanish—not in Swedish.

The warning texts are the same as on the product page: avoid contact with eyes and irritated skin, contact a doctor if irritation persists, keep out of reach of children, no contraceptive, not spermicide, and slipping hazard on smooth surfaces. The Swedish version of the warnings is available on pjur’s user manual page.

Use, cleaning, and durability

The manufacturer gives few but specific pieces of advice. Start with a small amount, because, according to pjur, silicone-based lubricants are very long-lasting. Apply the desired amount to the penis and/or anal area. The product is intended for daily use. pjur states that the silicone stays on the surface of the skin and is not absorbed, which is why the lube lasts a long time — and why it doesn’t go away by itself afterwards.

The packaging is a bottle, and Joyme lists a weight of 130 grams and dimensions of 35 × 35 × 145 millimeters. These are store details; the manufacturer publishes neither weight, dimensions, nor what type of closure the bottle has.

How do you wash off silicone lubricant?

With soap. pjur states that the product is washed off with mild soap and water, and Vuxenkul repeats the same advice, with the rationale that silicone-based lubricants don’t dissolve as easily as water-based ones. So water alone isn’t enough, which is the practical downside of the long-lasting lube.

Textiles are harder. pjur’s FAQ about stains is unusually straightforward: silicone stains don’t come out in a wash, only after 3–4 washes with regular laundry detergent, or faster with a stain remover for silicone or oil. Put a towel underneath. The label’s warning about slipping hazard on smooth surfaces belongs to the same category: silicone on a shower floor or the bottom of a bathtub isn’t washed off by the shower water.

How long does an opened bottle last?

The label has a symbol for durability after opening — an open jar marked 6M. Läkemedelsverket describes that symbol, in the cosmetics regulation, as PAO marking: durability after opening is stated with an open jar and number of months. 6M therefore means six months after opening. It’s short for a silicone lube without water, but it’s the information that the manufacturer has chosen to print.

The unopened durability is longer. pjur’s FAQ states that the manufacturer’s lubricants generally last three to five years depending on whether they are water- or silicone-based, and that the last use date is printed on each package. The label also indicates storage at room temperature. Based on the manufacturer’s advice to start with a small amount, six months is the limit that in practice determines whether 100 ml or 30 ml is the right size for you.

pjur Back Door Relaxing compared with the alternatives

Four comparisons are relevant: against pjur’s own sister product with the same ingredients, against the closest silicone lubricant from another brand in the same size and price range, against pjur’s own general silicone lubricant in a larger bottle, and against pjur’s water-based anal lubricants. The Swedish prices below are the lowest price in stock from retailers’ product feeds on September 12, 2026.

Mot pjur analyse me! Relaxing

analyse me! Relaxing is the same product in a milder version, according to the manufacturer. The four ingredients are identical—dimethicone, dimethiconol, jojoba seed oil, and amyris bark oil—and the sizes are the same: 30, 100, and 250 ml. The prices in pjur’s own web shop are also identical, 24,95 euro for 100 ml. analyse me! is described as intended for “comfortable anal sex”; BACK DOOR for intensive anal sex.

The only published difference is the silicone percentage: over 98 percent in BACK DOOR versus over 95 percent in analyse me! The manufacturer’s FAQ explains that the ingredients in BACK DOOR are more highly concentrated. For the buyer, that means the choice between the two isn’t about price or content, but about how much silicone relative to the oils you want. If they are sold at different prices in a Swedish shop, that depends on the shop, not the manufacturer.

Mot Eros Classic Silicone Bodyglide

Eros Classic Silicone Bodyglide from the German Megasol is the closest alternative in the same size. In stock it costs 100 ml from 149 SEK—exactly the same lowest price as BACK DOOR Relaxing, and thereby the same price per 100 ml. The manufacturer describes the product as “100% EROS premium silicone quality” and sells it in eight sizes from 2 to 1000 ml.

The difference lies in the documentation and the intended purpose. Megasol’s overview page for the silicone lubricants does not publish an ingredient list, condom compatibility, or classification for Classic Bodyglide. pjur publishes all three for BACK DOOR. Eros is a general silicone lubricant without additives; BACK DOOR is a silicone lubricant with jojoba and an explicitly stated intended use for anal. If you want pure silicone for the same price, Eros is the natural alternative—but with less to check against.

Mot pjur Woman 250 ml

pjur Woman is the manufacturer’s general silicone lubricant and shows what jojoba costs. According to pjur, it consists of cyclopentasiloxane, dimethicone, and dimethiconol—total 100 percent silicone, without oils. 250 ml costs from 329 SEK in stock in Sweden, which gives 131.60 SEK per 100 ml versus 149 SEK for BACK DOOR Relaxing in 100 ml.

The comparison is somewhat skewed because the bottles have different sizes, and the size affects the price per liter even at pjur itself: in pjur’s web shop, BACK DOOR Relaxing costs 249.50 euro per liter in 100 ml but 227.80 euro per liter in 250 ml, and 365.00 euro per liter in 30 ml. So the person who knows the product will be used regularly gets a lower price per milliliter in the larger bottle — provided that the six-month limit after opening is met.

What is the difference between Back Door Relaxing and Back Door Moisturising?

Everything except the series name. BACK DOOR Moisturising is a water-based lubricant for anal sex with the ingredients water, glycerin, xanthan gum, benzyl alcohol, sodium benzoate, citric acid, potassium sorbate, and sodium hyaluronate. The manufacturer states that it’s suitable for all toys. 100 ml costs 20.95 euro in pjur’s web shop, i.e. four euro less than BACK DOOR Relaxing.

The trade-off is the classic one. Moisturising is washed away with water and works with silicone toys according to the manufacturer, but contains glycerin and three preservatives. Relaxing keeps the glide longer, lacks both glycerin and preservatives, but requires soap to be washed away and has a reservation for silicone toys. WHO’s evidence on reduced condom breakage during anal sex applies to water-based lubricants. pjur does not publish any osmolality for Moisturising either, so WHO’s glycerin reasoning can’t be tested against a figure for either of them.

Price range: 149 to 249 SEK at eight stores

Eight Swedish stores sell the bottle with EAN 827160104368. Cheapest are Blush Me, SexleksakerOutlet, and Lustly at 149 SEK, and the most expensive is Intima at 249 SEK. The spread is 100 SEK, or 67 percent when calculated from the lowest price — a big difference for an identical item at all stores. Seven out of eight had the bottle in stock at the price check on September 12, 2026; Sexonic, at 222 SEK, was sold out.

Two of the three cheapest listings are, in practice, the same offer. Blush Me and SexleksakerOutlet have the same item number, 00719, and the same price, and both list 249 SEK as the original price with 149 SEK as the current price. Vuxenkul also lists 249 SEK as the regular price, with 174 SEK as its price. That three stores base their pricing on the same 249 SEK, and that Intima takes exactly that price, indicates that this is the level stores calculate as the regular price.

Shipping can wipe out the difference. Lustly states free shipping from 799 SEK, Joyme from 899 SEK, and Mshop from 999 SEK, with shipping from 39 SEK under that threshold. A single lubricant at 149 SEK doesn’t reach any of the thresholds. Sexonic prices in euro and indicates 20.24 euro reduced from 24.99 euro — the latter is pretty much the same price as what pjur’s own web shop charges, 24.95 euro.

Calculated per milliliter, the lowest price in stock is 1.49 SEK per milliliter, or 149 SEK per 100 ml. It’s the same level as Eros Classic Silicone Bodyglide in the same size and higher than pjur Woman in 250 ml, but significantly lower than in the most expensive store, where the same bottle costs 249 SEK per 100 ml.

When stores go against the manufacturer

A review of the eight store pages found three discrepancies from the manufacturer’s information. In all cases, the manufacturer’s information applies.

The first and clearest one is at Intima. Intima describes the product as “oil- and fat-free”. The manufacturer’s ingredient list contains two oils: jojoba seed oil and amyris bark oil. The amount is small—it fits within the barely two percent that isn’t silicone—but the claim doesn’t match the declaration, and for anyone who avoids oils for a reason, for example condom material, it’s that information that matters.

The second is at Mshop, which writes that BACK DOOR contains a higher percentage of jojoba than analyse me!. As shown above, pjur instead lists a higher silicone proportion for BACK DOOR—over 98 versus over 95 percent—which leaves less, not more, room for the jojoba. The manufacturer itself only says that the ingredients are more concentrated. In addition, Mshop’s ingredient list contains spelling mistakes: “Demethiconol” and “Sommindsia Chinesis” instead of dimethiconol and Simmondsia Chinensis.

The third concerns silicone sex toys, where Lustly is more categorical than pjur. Lustly discourages silicone sex toys; pjur says that many combine them and recommends trying it on a small area first. Here, the store’s advice is more cautious than the manufacturer’s rather than incorrect, but it’s not the same message. Lustly’s second post also describes the consistency as “extra thick,” a phrasing that isn’t found with the manufacturer.

Who is it for—and who isn’t it for?

It’s for you if you want a silicone lubricant for anal sex with a complete and short ingredient list. Four ingredients, over 98 percent silicone, no water, no glycerin, and no preservatives is a statement that can be verified, and it’s printed on the bottle. The CE marking with a notified body and the manufacturer’s stated support for latex condoms make it one of the better-documented options in the category.

It’s for you if you want to avoid numbing lubricants. pjur explicitly states that the product is free from lidocaine and benzocaine. What you buy is lubricant, not reduced sensation.

It doesn’t suit you if you mainly use silicone toys. The manufacturer promises no compatibility and asks you to try first, and two Swedish retailers completely advise against it. There is a water-based lubricant there—such as pjur’s own BACK DOOR Moisturising—which the manufacturer themselves points to. It also doesn’t suit you if you use polyisoprene condoms and want the manufacturer’s statement on compatibility, because pjur provides nothing.

And it doesn’t suit you if you want to avoid follow-up work. Silicone is washed off with soap, not with water; stains on bed linen require, according to the manufacturer, 3–4 washes; and the label warns of the risk of slipping on smooth surfaces. The opened bottle must also be used up within six months according to the label’s PAO symbol.

Complaint, right of withdrawal, and the hygiene exception

pjur does not state any voluntary guarantee for the product, and that is normal for consumable goods. What applies are your statutory rights. According to konsumentköplagen, you have three years of complaint rights for defects in the goods—an leaking bottle, a damaged seal, or a product whose last date of use has already passed by the time of delivery.

For purchases made at a distance, you also have a 14-day right of withdrawal under the lagen om distansavtal och avtal utanför affärslokaler. For lubricants, however, there is a limitation that is particularly relevant: Konsumentverket advises that the right of withdrawal does not apply to goods that are sealed for health or hygiene reasons and where the seal has been broken. An opened bottle of lubricant typically falls within that description. An unopened bottle with an unbroken seal does not.

In practice, that means you should decide before you break the seal. If you want to try whether a silicone-based lubricant suits you, the 30 ml bottle is a cheaper way to find out than opening a 100 ml one. If you have questions about what applies in a specific case, Konsumentverket provides guidance via Hallå konsument.